We care about your privacy and take it seriously. This Privacy Policy outlines how SOUK collects, uses, and protects the information you share with us—whether you’re browsing the site, creating an account, subscribing to our newsletter, or saving your favourites.

By visiting the SOUK website, you agree to the practices described below.

What Information We Collect

We only collect what’s needed to give you a personalised, efficient experience—and nothing more.

• Information You Provide: When you subscribe to our newsletters or create an account, you share personal information such as your email address, name and other personal information. This helps us manage your account and send relevant content.
• Automatic Information: We collect some data automatically when you visit SOUK—such as your browser type, device, IP address, pages viewed, and total page counts. This helps us understand what’s working, what’s not, and how to improve.

SUMMARY: We collect only the information necessary to improve your experience on SOUK and make it more relevant to you.

Cookies

Cookies help us remember who you are, improve how the site runs, and understand what you’re interested in. SOUK cookies don’t collect personal information, and we don’t combine cookie data with other personal information.

You can disable cookies via your browser settings, but it may impact some features.

SUMMARY: We use cookies to make your experience smoother—but you can opt out if you’d prefer.

Email Communications

When you create an account, we may send you:

• Our newsletters
• Updates about SOUK (new features, new curation drops)
• Surveys or offers
• Important service emails (e.g. welcome emails, password resets)

You can unsubscribe anytime using the link in our emails.

SUMMARY : From time to time, we may send emails to all our users.

How We Use Your Data

We use the data you provide to:

• Deliver our curated newsletters
• Personalise your experience on the site
• Improve recommendations and browsing experience
• splainer may collect the total counts that page has viewed.
• Track purchases via affiliate referral links

SUMMARY: We use your info to make SOUK better—for you.

Affiliate Links and Tracking

SOUK uses affiliate links to track purchases made through our recommendations. When you click a product and buy something on a brand’s website, we may earn a commission—at no extra cost to you.

In some cases, we may use discount codes or other tracking tools, but affiliate links are our primary method.

SUMMARY: We may earn a commission when you shop through our links. It helps support the real humans curating SOUK.

Sharing Your Information

We never sell your data. We only share your info under these circumstances:

• With partners or consultants helping us operate SOUK. But they cannot use the data for their purposes.
• To comply with legal obligations
• If required for platform security or performance

SUMMARY: No shady business. Your data is safe and never sold.

Data Security

Your information is stored securely. Only employees or contractors who need access to do their jobs can view it. If you create an account, your password is encrypted.

SUMMARY: We take data protection seriously—on both ends.

Your Choices

You can:

• Unsubscribe from our emails at any time
• Request deletion of your data or account
• Disable cookies in your browser

SUMMARY: You’re always in control.